📊 Compiled from public vendor pricing pages•🔄 Pricing check date not recorded•Report incorrect pricing →

ActiveCampaign advertises $15/month. Counting its 3 documented recurring fees, an illustrative monthly estimate is $128/month. This data has not yet been compared with the vendor's pricing page, so confirm current prices before buying. Vendor site (activecampaign.com) — check its pricing page.

A
Email & Marketing

ActiveCampaign True Cost Calculator

Email marketing and CRM automation platform. Contact-based pricing from $15-$145/mo sounds fair until contact tiers, CRM add-on costs, and transactional email charges stack up.

Advertised Price

$15

/month

Estimated Monthly Cost

$128

/month (illustrative scenario)

Vs. Advertised

8.5×

of the advertised price

Pricing Data

Pricing check date not recorded

Prices change often — confirm on the vendor's site before buying.

Calculate Your Exact Cost →

Hidden Fees & Gotchas

What the pricing page doesn't tell you

Contact Tier Scaling

Lite at $15/mo for 1K contacts, but 10K contacts = $79/mo, 25K = $149/mo, 50K = $259/mo. Pricing scales steeply and non-linearly with list growth.

Trigger: contacts > 5000

+$64/mo

CRM & Sales Require Plus

CRM pipeline, lead scoring, and SMS marketing require Plus plan at $49/mo minimum — over 3x the Lite price. Most B2B companies need this immediately.

Trigger: crmFeatures > 0

+$34/mo

Transactional Email Separate

Transactional emails (order confirmations, password resets) are NOT included. Requires separate Postmark add-on starting at $15/mo for 10K emails.

Trigger: transactionalEmail > 0

+$15/mo

Recurring hidden fees: +$113/mo on top of the $15 advertised price

ActiveCampaign Pricing Tiers

PlanMonthlyAnnual (per mo)Key LimitsOverage Rules
LitePOPULAR
$15$9
  • Crm: false
  • Forms: true
  • Contacts: 1000
  • Email Sends: 10x contacts
  • $15/1000 contacts over 1,000
Plus
$49$29
  • Crm: true
  • Sms: true
  • Contacts: 1000
  • Ecommerce: true
  • $12/1000 contacts over 1,000
Professional
$79$49
  • Contacts: 1000
  • Attribution: true
  • Site Massaging: true
  • Split Automations: true
  • $10/1000 contacts over 1,000

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Quick Stats

Website
ActiveCampaign.com
Category
Email & Marketing
Advertised
$15/mo
Est. Monthly
$128/mo
Pricing data
Pricing check date not recorded

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