Shopify vs Wix

Shopify advertises $39/mo and Wix advertises $0/mo. Shopify has 4 documented extra fees (recurring: +$230/mo, one-time: $250), while Wix has 4 (recurring: +$74/mo). On these illustrative assumptions, Wix has the lower estimated monthly cost (about 72% less). Your real cost depends on seats and usage — use the calculator for your numbers.

Shopify has 4 documented extra fees: Transaction Fees (Non-Shopify Payments), App Store Cost Accumulation, Premium Theme Purchase, Shipping Label Markup. Recurring fees add roughly $230/mo on top of the $39/mo advertised price, plus about $250 in one-time costs.

Wix has 4 documented extra fees: Wix Branding on Free, App Market Cost Accumulation, Heavy Sites Performance Degradation, Per-Site Pricing. Recurring fees add roughly $74/mo on top of the $0/mo advertised price.

Choose Shopify if: E-commerce platform for online stores. $39/mo sounds simple but transaction fees, app costs, and the. Choose Wix if: Drag-and-drop website builder for non-technical users. Free plan is ad-supported with Wix branding. . The right choice depends on your team size, usage volume, and which features you need most.

This comparison is compiled from public vendor pricing pages and documentation. It uses illustrative assumptions (see "Cost Comparison Summary"), not your exact seats or usage, and vendor prices change often. Confirm current prices on each vendor's site, and use our calculator with your own usage for a closer estimate. Spotted an error? Email hello@trulycritic.com.