Wix vs Squarespace

Estimated monthly cost comparison — not just the headline price

Prices change often — confirm on the vendor's site before buying. Report incorrect pricing →

Quick Take

Wix has the lower estimated monthly cost (~44%)

Based on advertised price plus documented recurring fees, not your exact usage.

Best for Wix

Non-technical users wanting maximum design flexibility, a free tier to start, and extensive app marketplace

Best for Squarespace

Design-focused businesses wanting polished, professional templates and built-in blogging with minimal setup

W

Wix

Drag-and-drop website builder for non-technical users. Free plan is ad-supported...

Advertised

$0

/month

Estimated monthly cost

$74

/month (illustrative)

Documented Extra Fees (+$74/mo)

Wix Branding on Free

Free plan displays 'Wix.com' ads and uses a wix.com subdomain. Removing branding requires Light plan...

+$17/mo

App Market Cost Accumulation

Most functional sites need 3-8 Wix Apps (booking $0-10/mo, events $0-10/mo, chat $0-30/mo, SEO tools...

+$35/mo

Heavy Sites Performance Degradation

Sites with 50+ pages, many apps, or large media galleries experience significant load time increases...

+$0/mo

Per-Site Pricing

Each Wix plan covers ONE site only. Running 3 business sites = 3× the subscription cost. No multi-si...

+$22/mo

Pricing Tiers

Free
$0/mo
Light
$17/mo
CorePopular
$23/mo
Business
$36/mo

Affiliate link — we may earn a commission

S

Squarespace

Design-forward website builder with beautiful templates. Plans from $16-$49/mo b...

Advertised

$16

/month

Estimated monthly cost

$133

/month (illustrative)

Documented Extra Fees (+$117/mo)

E-Commerce Transaction Fee

Business plan charges 3% transaction fee on all sales on top of payment processor fees. Only Commerc...

+$75/mo

Scheduling Add-On (Acuity)

Squarespace Scheduling (Acuity) is a separate product: Emerging free (limited), Growing $16/mo, Powe...

+$21/mo

Email Campaigns Add-On

Squarespace Email Campaigns is a separate product starting at $7/mo (500 subscribers) up to $48/mo (...

+$14/mo

Contributor Limits

Personal plan allows only 2 contributors. Business allows unlimited contributors but costs $23/mo. T...

+$7/mo

Pricing Tiers

Personal
$16/mo
BusinessPopular
$23/mo
Commerce Basic
$27/mo
Commerce Advanced
$49/mo

Affiliate link — we may earn a commission

Key Differences

1

Wix has a free plan (with ads). Squarespace has no free plan — Personal starts at $16/mo

2

Squarespace charges 3% e-commerce transaction fees on Business plan. Wix has no platform transaction fees on Business

3

Wix offers more design flexibility with 900+ templates and drag-and-drop. Squarespace has stricter template structures but more polished designs

4

Squarespace includes scheduling (Acuity) and email campaigns as paid add-ons ($14-49/mo each). Wix bundles more in base plans

Cost Comparison Summary

MetricWixSquarespaceWinner
Advertised Price$0/mo$16/moWix
Estimated Monthly Cost$74/mo$133/moWix
Recurring Extra Fees+$74/mo+$117/moWix
One-Time Costs$0$0—
# Documented Fees44—
Pricing Tiers44—
Affiliate Program$100 per premium referral$100-$200 per referral (varies by plan)—

Ready to get started?

Try the tool that fits your needs. Both offer free trials or free tiers.

W

Wix

From $0/mo

✓ ~44% lower estimated monthly cost
Try Wix Free →

Affiliate link — we may earn a commission

S

Squarespace

From $16/mo

Try Squarespace Free →

Affiliate link — we may earn a commission

Frequently Asked Questions

Is Wix or Squarespace cheaper?

Wix advertises $0/mo and Squarespace advertises $16/mo. Wix has 4 documented extra fees (recurring: +$74/mo), while Squarespace has 4 (recurring: +$117/mo). On these illustrative assumptions, Wix has the lower estimated monthly cost (about 44% less). Your real cost depends on seats and usage — use the calculator for your numbers.

What extra fees does Wix have?

Wix has 4 documented extra fees: Wix Branding on Free, App Market Cost Accumulation, Heavy Sites Performance Degradation, Per-Site Pricing. Recurring fees add roughly $74/mo on top of the $0/mo advertised price.

What extra fees does Squarespace have?

Squarespace has 4 documented extra fees: E-Commerce Transaction Fee, Scheduling Add-On (Acuity), Email Campaigns Add-On, Contributor Limits. Recurring fees add roughly $117/mo on top of the $16/mo advertised price.

Should I choose Wix or Squarespace?

Choose Wix if: Non-technical users wanting maximum design flexibility, a free tier to start, and extensive app marketplace. Choose Squarespace if: Design-focused businesses wanting polished, professional templates and built-in blogging with minimal setup. The right choice depends on your team size, usage volume, and which features you need most.

How accurate is this Wix vs Squarespace comparison?

This comparison is compiled from public vendor pricing pages and documentation. It uses illustrative assumptions (see "Cost Comparison Summary"), not your exact seats or usage, and vendor prices change often. Confirm current prices on each vendor's site, and use our calculator with your own usage for a closer estimate. Spotted an error? Email hello@trulycritic.com.

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