Brevo vs ConvertKit

Estimated monthly cost comparison — not just the headline price

Prices change often — confirm on the vendor's site before buying. Report incorrect pricing →

Quick Take

Brevo has the lower estimated monthly cost (~75%)

Based on advertised price plus documented recurring fees, not your exact usage.

Best for Brevo

All-in-one marketing platform (formerly Sendinblue). Email-based pricing from Free to $18/mo is attr

Best for ConvertKit

Creator-focused email marketing platform (now branded as Kit). Free for 10,000 subscribers but limit

B

Brevo

All-in-one marketing platform (formerly Sendinblue). Email-based pricing from Fr...

Advertised

$0

/month

Estimated monthly cost

$27

/month (illustrative)

Documented Extra Fees (+$27/mo)

Daily Send Limit on Free

Free plan limits to 300 emails/day (9,000/mo). A list of 10K contacts can't be emailed in one campai...

+$9/mo

Brevo Logo on Free & Starter

Brevo branding appears on all emails on Free and Starter plans. Removing it requires Business plan a...

+$9/mo

Landing Pages & A/B Testing Paywall

Landing pages, A/B testing, and advanced statistics require Business plan ($18/mo) or higher. Starte...

+$9/mo

Pricing Tiers

Free
$0/mo
StarterPopular
$9/mo
Business
$18/mo
C

ConvertKit

Creator-focused email marketing platform (now branded as Kit). Free for 10,000 s...

Advertised

$0

/month

Estimated monthly cost

$109

/month (illustrative)

Documented Extra Fees (+$109/mo)

Subscriber-Based Pricing Scaling

Creator plan: 1K subs = $29/mo, 5K = $79/mo, 10K = $119/mo, 55K = $379/mo. Cost roughly doubles ever...

+$50/mo

Free Plan Send Restriction

Free plan allows only 1 email broadcast per month to 10,000 subscribers. Daily or weekly newsletters...

+$29/mo

No A/B Testing on Free or Creator

A/B testing subject lines requires Creator Pro ($59/mo minimum). Creator plan only supports basic br...

+$30/mo

Pricing Tiers

Newsletter
$0/mo
CreatorPopular
$29/mo

$25/mo annual

Creator Pro
$59/mo

$50/mo annual

Affiliate link — we may earn a commission

Key Differences

1

Brevo advertises $0/mo. ConvertKit advertises $0/mo.

2

Brevo has 3 documented hidden fees. ConvertKit has 3.

3

Brevo confidence: 74%. ConvertKit confidence: 76%.

Cost Comparison Summary

MetricBrevoConvertKitWinner
Advertised Price$0/mo$0/mo—
Estimated Monthly Cost$27/mo$109/moBrevo
Recurring Extra Fees+$27/mo+$109/moBrevo
One-Time Costs$0$0—
# Documented Fees33—
Pricing Tiers33—
Affiliate ProgramNone30% recurring for 24 months—

Ready to get started?

Try the tool that fits your needs. Both offer free trials or free tiers.

B

Brevo

From $0/mo

✓ ~75% lower estimated monthly cost
C

ConvertKit

From $0/mo

Try ConvertKit Free →

Affiliate link — we may earn a commission

Frequently Asked Questions

Is Brevo or ConvertKit cheaper?

Brevo advertises $0/mo and ConvertKit advertises $0/mo. Brevo has 3 documented extra fees (recurring: +$27/mo), while ConvertKit has 3 (recurring: +$109/mo). On these illustrative assumptions, Brevo has the lower estimated monthly cost (about 75% less). Your real cost depends on seats and usage — use the calculator for your numbers.

What extra fees does Brevo have?

Brevo has 3 documented extra fees: Daily Send Limit on Free, Brevo Logo on Free & Starter, Landing Pages & A/B Testing Paywall. Recurring fees add roughly $27/mo on top of the $0/mo advertised price.

What extra fees does ConvertKit have?

ConvertKit has 3 documented extra fees: Subscriber-Based Pricing Scaling, Free Plan Send Restriction, No A/B Testing on Free or Creator. Recurring fees add roughly $109/mo on top of the $0/mo advertised price.

Should I choose Brevo or ConvertKit?

Choose Brevo if: All-in-one marketing platform (formerly Sendinblue). Email-based pricing from Free to $18/mo is attr. Choose ConvertKit if: Creator-focused email marketing platform (now branded as Kit). Free for 10,000 subscribers but limit. The right choice depends on your team size, usage volume, and which features you need most.

How accurate is this Brevo vs ConvertKit comparison?

This comparison is compiled from public vendor pricing pages and documentation. It uses illustrative assumptions (see "Cost Comparison Summary"), not your exact seats or usage, and vendor prices change often. Confirm current prices on each vendor's site, and use our calculator with your own usage for a closer estimate. Spotted an error? Email hello@trulycritic.com.

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