Build internal tools fast with drag-and-drop. Free tier is limited, paid plans are expensive for teams.
Advertised Price
$10
/month
Estimated True Cost
$600
/month (typical usage)
Surprise Factor
60.0×
more than expected
Confidence
70%
Data source: manual
What the pricing page doesn't tell you
Retool charges differently: builders (devs who create apps) cost $10-50/mo, internal users (employees using apps) cost $5-15/mo. Most deployments have 1-3 builders + 10-50 internal users. 3 builders + 20 users on Business: $450/mo.
Trigger: internalUsers > 5
+$75
/monthly
$75 per 5,000 additional workflow runs/month ($0.015/run). A single workflow running every 5 minutes = ~8,640 runs/month, exceeding Team's 5,000 limit.
Trigger: workflowRuns > 5000
+$75
/monthly
Customer-facing portals on Business: first 50 free, then $8/user/mo (51-250), $6 (251-500), $4 (500+). 200 external users = $1,200/mo extra.
Trigger: externalUsers > 50
+$400
/monthly
SAML/OpenID SSO is Enterprise-only with custom (undisclosed) pricing. Any company with SSO requirements must negotiate Enterprise.
Trigger: sso > 0
+$0
/monthly
Audit logging needs Business at $50/builder/mo — 5x the Team price. Required for SOC 2, HIPAA compliance.
Trigger: auditLogs > 0
+$40
/monthly
| Plan | Monthly | Annual (per mo) | Key Limits | Overage Rules |
|---|---|---|---|---|
Free | $0 | $0 |
| No overages |
TeamPOPULAR per user | $10 | $10 |
|
|
Business per user | $50 | $50 |
|
|
Enterprise per user | $0 | $0 |
| No overages |
Retooloffers a free plan, but with significant restrictions. Here's exactly what you get — and what forces you to upgrade.
⚠️ When you'll need to upgrade:
Most teams outgrow the free plan within 1-3 months. The first paid tier (Team) costs $10/mo.
⚠️ When you'll need to upgrade:
Most teams outgrow the free plan within 1-3 months. The first paid tier (Team) costs $10/mo.
Retoolcharges per user. Here's what your team will actually pay at different sizes.
| Team Size | Team | Business |
|---|---|---|
| 1 user | $10/mo | $50/mo |
| 3 users | $30/mo | $150/mo |
| 5 users | $50/mo | $250/mo |
| 10 users | $100/mo | $500/mo |
| 25 users | $250/mo | $1,250/mo |
| 50 users | $500/mo | $2,500/mo |
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