True cost comparison — not just what the pricing page says
Quick Verdict
Wix saves you 100%
Best for Wix
Modern website builder with AI features. Sleek and fast, but CMS limits and custom domain pricing cr
Best for Framer
Drag-and-drop website builder for non-technical users. Free plan is ad-supported with Wix branding.
Drag-and-drop website builder for non-technical users. Free plan is ad-supported...
Advertised
$0
/month
True Cost
$74
/month (typical)
Wix Branding on Free
Free plan displays 'Wix.com' ads and uses a wix.com subdomain. Removing branding requires Light plan...
App Market Cost Accumulation
Most functional sites need 3-8 Wix Apps (booking $0-10/mo, events $0-10/mo, chat $0-30/mo, SEO tools...
Heavy Sites Performance Degradation
Sites with 50+ pages, many apps, or large media galleries experience significant load time increases...
Per-Site Pricing
Each Wix plan covers ONE site only. Running 3 business sites = 3× the subscription cost. No multi-si...
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Modern website builder with AI features. Sleek and fast, but CMS limits and cust...
Advertised
$15
/month
True Cost
$345
/month (typical)
Per-Editor Surcharges
Each plan includes 1 editor. Additional editors cost $20/mo (Basic) or $40/mo (Pro/Scale). 3-person ...
1 CMS Collection on Basic
Basic plan ($10/mo annual) allows only 1 CMS collection. Any site needing blog + team + testimonials...
Convert Add-on for Forms
Form submissions and analytics tracked via Convert add-on at $50 per 500,000 events. Separate from b...
Localization Costs
Each additional language/locale costs $20/month. A 5-language site adds $80/mo on top of base plan....
Advanced Hosting Add-on
URL rewrites and advanced hosting features require $200 add-on. Not included in any standard plan....
$10/mo annual
$30/mo annual
$100/mo annual
Framer advertises $15/mo. Wix advertises $0/mo.
Framer has 5 documented hidden fees. Wix has 4.
Framer confidence: 72%. Wix confidence: 78%.
| Metric | Wix | Framer | Winner |
|---|---|---|---|
| Advertised Price | $0/mo | $15/mo | Wix |
| True Monthly Cost | $74/mo | $345/mo | Wix |
| Hidden Fee Total | +$74/mo | +$330/mo | Wix |
| # Hidden Fees | 4 | 5 | Wix |
| Confidence Score | 78% | 72% | Wix |
| Pricing Tiers | 4 | 4 | — |
| Affiliate Program | $100 per premium referral | None | — |
Try the tool that fits your needs. Both offer free trials or free tiers.
Wix advertises $0/mo and Framer advertises $15/mo. However, when you include hidden fees, Wix has 4 documented hidden fees adding +$74/mo, while Framer has 5 hidden fees adding +$330/mo. Based on true cost, Wix is typically 100% cheaper.
Wix has 4 documented hidden fees: Wix Branding on Free, App Market Cost Accumulation, Heavy Sites Performance Degradation, Per-Site Pricing. These add approximately +$74/mo on top of the $0/mo advertised price.
Framer has 5 documented hidden fees: Per-Editor Surcharges, 1 CMS Collection on Basic, Convert Add-on for Forms, Localization Costs, Advanced Hosting Add-on. These add approximately +$330/mo on top of the $15/mo advertised price.
Choose Wix if: Modern website builder with AI features. Sleek and fast, but CMS limits and custom domain pricing cr. Choose Framer if: Drag-and-drop website builder for non-technical users. Free plan is ad-supported with Wix branding. . The right choice depends on your team size, usage volume, and which features you need most.
This comparison is based on manual research of official pricing pages, terms of service, and user reports. Wix data has a 78% confidence score and Framer has 72%. Prices were last verified in April 2026. For the most accurate estimate, enter your specific usage in our calculator.
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