True cost comparison — not just what the pricing page says
Quick Verdict
Brevo saves you 5%
Best for ConvertKit
All-in-one marketing platform (formerly Sendinblue). Email-based pricing from Free to $18/mo is attr
Best for Brevo
Creator-focused email marketing platform (now branded as Kit). Free for 10,000 subscribers but limit
Creator-focused email marketing platform (now branded as Kit). Free for 10,000 s...
Advertised
$0
/month
True Cost
$109
/month (typical)
Subscriber-Based Pricing Scaling
Creator plan: 1K subs = $29/mo, 5K = $79/mo, 10K = $119/mo, 55K = $379/mo. Cost roughly doubles ever...
Free Plan Send Restriction
Free plan allows only 1 email broadcast per month to 10,000 subscribers. Daily or weekly newsletters...
No A/B Testing on Free or Creator
A/B testing subject lines requires Creator Pro ($59/mo minimum). Creator plan only supports basic br...
$25/mo annual
$50/mo annual
Affiliate link — we may earn a commission
All-in-one marketing platform (formerly Sendinblue). Email-based pricing from Fr...
Advertised
$0
/month
True Cost
$27
/month (typical)
Daily Send Limit on Free
Free plan limits to 300 emails/day (9,000/mo). A list of 10K contacts can't be emailed in one campai...
Brevo Logo on Free & Starter
Brevo branding appears on all emails on Free and Starter plans. Removing it requires Business plan a...
Landing Pages & A/B Testing Paywall
Landing pages, A/B testing, and advanced statistics require Business plan ($18/mo) or higher. Starte...
Brevo advertises $0/mo. ConvertKit advertises $0/mo.
Brevo has 3 documented hidden fees. ConvertKit has 3.
Brevo confidence: 74%. ConvertKit confidence: 76%.
| Metric | ConvertKit | Brevo | Winner |
|---|---|---|---|
| Advertised Price | $0/mo | $0/mo | ConvertKit |
| True Monthly Cost | $109/mo | $27/mo | Brevo |
| Hidden Fee Total | +$109/mo | +$27/mo | Brevo |
| # Hidden Fees | 3 | 3 | ConvertKit |
| Confidence Score | 76% | 74% | ConvertKit |
| Pricing Tiers | 3 | 3 | — |
| Affiliate Program | 30% recurring for 24 months | None | — |
Try the tool that fits your needs. Both offer free trials or free tiers.
ConvertKit advertises $0/mo and Brevo advertises $0/mo. However, when you include hidden fees, ConvertKit has 3 documented hidden fees adding +$109/mo, while Brevo has 3 hidden fees adding +$27/mo. Based on true cost, Brevo is typically 5% cheaper.
ConvertKit has 3 documented hidden fees: Subscriber-Based Pricing Scaling, Free Plan Send Restriction, No A/B Testing on Free or Creator. These add approximately +$109/mo on top of the $0/mo advertised price.
Brevo has 3 documented hidden fees: Daily Send Limit on Free, Brevo Logo on Free & Starter, Landing Pages & A/B Testing Paywall. These add approximately +$27/mo on top of the $0/mo advertised price.
Choose ConvertKit if: All-in-one marketing platform (formerly Sendinblue). Email-based pricing from Free to $18/mo is attr. Choose Brevo if: Creator-focused email marketing platform (now branded as Kit). Free for 10,000 subscribers but limit. The right choice depends on your team size, usage volume, and which features you need most.
This comparison is based on manual research of official pricing pages, terms of service, and user reports. ConvertKit data has a 76% confidence score and Brevo has 74%. Prices were last verified in April 2026. For the most accurate estimate, enter your specific usage in our calculator.
Enter your usage to see personalized pricing for both tools
Use Free Calculator